Inspiring Online Videos Offer Career Enhancement Advice
Accomplished professionals share tips for success via "Professional Development Video Series" posted by Cambridge Who's Who.
UNIONDALE, NY, August 7, 2009 /24-7PressRelease/ -- Cambridge Who's Who, an exclusive membership organization that recognizes and empowers individuals throughout the world, recently launched the Professional Development Video Series, an exclusive online video collection that imparts practical knowledge, wisdom and advice to help executives, professionals and entrepreneurs achieve their career goals. Each program spotlights experts across a spectrum of industries, all of whom have demonstrated a high level of achievement in their fields and are willing to share their experiences with others. From overcoming personal challenges to going against the grain, these inspiring leaders reveal how they have brought their visions to fruition while motivating others in the process.
Although business consultants would charge hundreds of dollars to share these insights, Cambridge Who's Who has made them accessible to anyone on the Web. The first edition of this unprecedented video series is comprised of five sections: Branding and Marketing, Networking, Financing, Motivation and Sales. Each segment is filled with tips that may not be obvious to someone who is new to a particular career or business undertaking.
In Branding and Networking: The Right Way to Attract Attention, find out how Seth Goldman of Honest Tea leveraged a co-branding partnership with Ford Motor Company to utilize Ford's first Hybrid SUV in a cross-country sample study called the Great Tea Escapes. Also, listen to Cambridge member Dr. David A. Junge as he explains how he uses Cambridge Who's Who as a "marketing partner" to alert potential clients about his services and reach out to people to whom he would not normally have access outside of membership. The segment also delves into the benefits of utilizing newer, nontraditional platforms (such as social networking websites) for brand building and marketing.
The Strategies for Successful Networking video details the importance of building relationships and encouraging others to take an interest in what you do. As Brett Kauffman of Designs of Distinction points out, "You never can tell where your next lead is going to come from." It also introduces specific techniques that one can use to both expand and cultivate their professional network. In particular, an entertaining anecdote from Chris MacAskill of SmugMug demonstrates how one's personal appearance can directly impact your networking efforts.
Lon McGowan, owner of leading personalized electronics provider iClick, divulges secrets to handling oftentimes resistant loan officers and warns of the personal financial risk involved in starting a company in Business Financing: Tips to Transform Your Ideas into Reality. Warren Brown, founder of Cake Love - who left the legal field in order to open a retail bakery and specialty cafe - outlines the key elements of business planning.
Inspiring tales abound in the Motivation: Finding the Strength to Move Forward video, where experts speak candidly about their struggles in facing failure and triumphing over adversity. As one navigates from story to story, a common theme is revealed: One should not fear one's failures, but learn from them.
A very special segment, Proven Sales Techniques, bestows valuable wisdom to improve sales tactics and coach sales staff. It features Mary Delaney, president of CareerBuilder.com, Dr. Eli Jones, professor at the University of Houston's Bauer College of Business and several other seasoned professionals. They take viewers through direct steps toward contacting an executive, locking in a deal and maintaining a stellar track record. The chapter concludes with a review of the "Top 10 Characteristics of a Successful Salesperson" as identified by the featured experts.
Cambridge Who's Who has posted these videos in the hopes that they will help professionals everywhere gain an edge in the areas of career enhancement and business development. As Steve Bell, a successful executive featured in the preview of the Professional Development Video Series, attests: "If you have a hope and a dream, you can accomplish anything you want." The videos can be accessed by visiting the Cambridge Who's Who Video Channel.
To learn about the full range of products and services offered by Cambridge Who's Who, please visit the Member Benefits section of www.cambridgewhoswho.com and the Cambridge Who's Who Learning Center. You can also e-mail memberbenefits@cambridgewhoswho.com for more information.
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Ellen Campbell
Cambridge Who's Who
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